Who We AreFranchise In-Sites is the most knowledgeable and widely experienced team in the franchise advertising space. With years of franchise advertising portal development and sales experience, we have an intimate knowledge of the product, how it is created, and how it is delivered. Our years of marketing experience at the franchisor and major brokerage levels provide an equally intimate understanding of how leads are purchased and worked. The goal of Franchise In-Sites is to provide an enhanced efficiency and effectiveness to the advertising and sales efforts of smart franchise systems. That is, systems that have solid sales processes in place and systems that truly understand the mechanics of their efforts. In order for a concept to succeed, it must have the right product or service, the right company vision, the right management team, the right budget to achieve its current growth goals, the right sales process and the right validation from its franchisees.
Meet The Team
David Gollahon – Founder & CEOMost recently, he spent 4 years with Landmark Communications where he launched and developed the Best Franchise Opportunities portal for Ad Engine. Working as Senior Account Executive, he drove Best Franchise Opportunities to the top tier of online franchise advertising, bringing in revenue gains of over 42% annually. In this role, he developed both an in-depth knowledge of the online lead product and the clear knowledge of his clients’ needs, resources, and ability to work within the parameters of the online lead industry. David created Franchise In-Sites as a means to bring individual clients an efficient and effective means to create, manage and analyze their franchise advertising campaigns. Through these efforts, we see the performance of the top franchise advertising portals across multiple industry verticals as the company now manages over $2 million in annual media spend for the expansions of concepts such as UFC Gym, Maid Brigade, American Business Systems, SkyHawks Sport Camps, Engineering 4 Kids, Wok Box, The Entrepreneur’s Source Brokerage, FranchisESource Brands International and a host of others.
Beth Schmitz-Biegler – PresidentBeth Schmitz-Biegler brings a unique franchising background to the table, combining experience in a third-party broker network as marketing & technology director with FranNet as well as a decades old franchise system in the role of marketing director for Kitchen Tune-Up. In both environments, she directed local franchisee marketing as well as prospective franchise owner lead generation. Beth understands the special needs and frustrations of franchise systems from the inside, having been the customer to franchise lead generation vendors for years. She is now applying that insight to assist other franchise systems in obtaining, tracking, evaluating and optimizing their own lead generation and sales efforts. With years of online and in-person training and presentation experience, Beth is able to breakdown information to clients in a way that makes sense.
Cheri Gollahon – Manager of Client ServicesCheri Gollahon has worked in multiple industry segments at virtually every level. She has worked as Owner/Operator of a retail clothing store, Client Services Representative for a for commercial interior companies, Product Manager for a major manufacturer, and Account Manager with America’s Best Franchises. She comes to Franchise In-Sites with 15 years of exposure to the franchise marketing sector and a focus on building relationships and putting customer satisfaction first. Cheri’s knowledge of the marketing space and site operation enable her to bring about excellent results on your advertising campaigns.